Category: Branding

9 women every wellness entrepreneur should follow | Making Lemonade with Krista Goncalves

9 Influential Women Every Wellness Entrepreneur Should Follow

It’s imperative to surround myself with extraordinary women… those with an abundance of ambition, and who are dedicated to making a big impact in the lives and health of others. Ready to get your lady boss crush on? Here are the 9 women of influence I think every wellness expert should follow!

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The 6 steps to crafting your personal brand story | Making Lemonade with Krista Goncalves

How To Write Your Personal Brand Story

Think of your business as a great novel or perhaps it could be likened more to an anthology of short stories. Then think of your ideal client as the reader of this literary work. Trust me when I say that your client will remember your stories (or at least the parts that they resonate with) every time they hit you up for your sweet services, use your product or run through your program! Discover the ingredients of a juiced up BRAND STORY.

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how to rebrand your wellness business

Top 5 Signs It’s Time to Rebrand Your Wellness Biz (and how to do it!)

In all likelihood, when you were just starting out, you probably didn’t even pay much attention to a brand strategy. However, as your business grows, a more intentional, focused, and refined branding effort will not only enhance the look and feel of being an expert in your field, but it will create more trust with your followers and prospects. Here are the top 5 signs that it may be time to rebrand your Health & Wellness Business.

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How youtube will explode your wellness business | Making Lemonade with Krista Goncalves

How Youtube Can Explode Your Wellness Business

If you’ve recently taken some time to evaluate your online wellness practice and realized that there may be a huge opportunity on Youtube BUT you’re not sure how or where to start. You’re not alone! The truth is: Video and Youtube are harder to do right than other mediums, which means that when it IS done right, your business has the capacity to grow exponentially. Let’s get you on your way!

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blogging for business

Do You Need a Blog for Your Wellness Business?

Blogging is as essential to marketing a business as coconut oil is to coffee, and if you haven’t adopted the practice yet (blogging, that is) – you may find yourself being quickly overshadowed by your fellow health biz bloggers and…

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6 “Healthy” Buzzwords…That I’m Completely Sick Of!

I haven’t been writing on health, food, exercise or lifestyle-related topics for quite some time because I’m all about supporting other Health & Wellness Experts who DO regularly write about those topics for their respective audiences. However, I felt compelled…

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