Holistic Marketing & Branding Strategy | Making Lemonade with Krista Goncalves

The Holistic Marketing & Branding Strategy You Should Be Doing

Holistic this, holistic that. Branding this, branding that. So, what in the sweet baby lemons am I talking about now?! I’d like to be so bold as to say that it’s an entire philosophy and that Holistic Marketing + Branding = Business Growth because I believe in it that wholeheartedly! Let’s dive into how to execute this refreshingly effective marketing solution.

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How to prevent social media burnout as a wellness entrepreneur | Making Lemonade with Krista Goncalves

Are You a Social Media Burnout? Prevent it!

It’s ok to say it out loud, it’s ok to feel this way, it’s ok to NOT be ok. You’re feeling burnt out, and social media has played a big role in your current state of unravel. So, let’s get it out in the open Wellness Entrepreneur and have a good ‘ol chin wag about it!

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Brand Visibility - not always about showing your face | Making Lemonade with Krista Goncalves, Brand Strategist & Copywriter

Don’t Be Your Own Best Kept Secret – Tap into the Extrovert Element!

What if you’re a total introvert and the thought of having to always be virtually socializing with your people is just one more thing to add to your pile of fears about doing just that — getting out in front of people? Well, you can temporarily tap into the Extrovert Element. Find out how and use it as part of your branding strategy.

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9 women every wellness entrepreneur should follow | Making Lemonade with Krista Goncalves

9 Influential Women Every Wellness Entrepreneur Should Follow

It’s imperative to surround myself with extraordinary women… those with an abundance of ambition, and who are dedicated to making a big impact in the lives and health of others. Ready to get your lady boss crush on? Here are the 9 women of influence I think every wellness expert should follow!

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The 6 steps to crafting your personal brand story | Making Lemonade with Krista Goncalves

How To Write Your Personal Brand Story

Think of your business as a great novel or perhaps it could be likened more to an anthology of short stories. Then think of your ideal client as the reader of this literary work. Trust me when I say that your client will remember your stories (or at least the parts that they resonate with) every time they hit you up for your sweet services, use your product or run through your program! Discover the ingredients of a juiced up BRAND STORY.

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how to rebrand your wellness business

Top 5 Signs It’s Time to Rebrand Your Wellness Biz (and how to do it!)

In all likelihood, when you were just starting out, you probably didn’t even pay much attention to a brand strategy. However, as your business grows, a more intentional, focused, and refined branding effort will not only enhance the look and feel of being an expert in your field, but it will create more trust with your followers and prospects. Here are the top 5 signs that it may be time to rebrand your Health & Wellness Business.

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